We’re not your typical
professionals. We design and live outside the box.
We’re rebellious creatives.
Freedom-seeking entrepreneurs.
And adventurers in awe of the world.
Welcome to our boutique branding studio.
This is the place where
it’s cool to be conscious.
Because you know the impact you have on the world is greater than how you look. It’s about how you make people feel. The joy you spread. And the path you carve for the future. You want your brand to lead the way to something better — for your audience and the planet.
We’re more than with you. We’re behind you.
And we’re here to push you forward.
We’re here to help you make an impact — visually and literally.
AT ALEGRIA DESIGN CO.
We don’t climb ladders, we climb mountains.
Quite literally. Because life is too short to spend it all indoors working. Hustle culture, comparison, and self-doubt weren’t serving us, so we left them behind to follow joy instead.
We’re adventurous creatives and we design like it.
We know the first idea is rarely the best idea. We research, envision, create, reimagine, burn it all down, and let it flow. Our creative process is alive and well.
We don’t just live sustainably— we work sustainably, too.
We’re not churning out brand after brand. We take our time to deliver something intentional from header to footer. Our work is often hand-drawn, hand-painted, and then vectorized for the screen.
MEET THE FOUNDER
Hey, I’m Shenny
I SPENT YEARS CLIMBING THE FASHION LADDER, AND THEN LEFT IT ALL TO TRAVEL THE WORLD.
Let’s rewind to the first rung. After studying Fashion Business at university, I went on to work with high-end fashion brands in London. It was a glitzy and glamorous lifestyle, and by all accounts, I was living the dream.
But what I’d thought was a creative path quickly turned into a cookie-cutter to-do list. Between the fast pace, the long hours, and the “always be on” attitude, it felt like I was working to live. I could see the rest of my life on the hamster wheel, and it wasn’t what I wanted.
So I rebranded my life.
I quit my job, sold everything I owned, and flew to Central America with a backpack, a one-way ticket, and my fiancé in tow.
We backpacked our way from the white sands of Costa Rica to the top of a volcano in Guatemala. And somewhere along the way, I started designing websites for boutique hotels in exchange for lodging.
But what started as a handy skill quickly turned into a full-fledged passion. The more I learned, the more I wanted to learn. By the time we came back to the U.K. (to self-convert a van and travel around Europe), I’d taken an array of courses in web design, development, and branding. This was the creative life I’d been searching for.
My work isn’t inspired by the four walls of a cubicle.
It comes from a life lived outside the box.
ALEGRIA DESIGN CO.
IS A FULLY-REMOTE TEAM OF BRAND ALCHEMISTS, WEB MAVENS, AND TRAVELING STORYTELLERS.
Sophie Wickham
Web Developer
As of 2023, we have started to partner with Studio Soph for our web-development. She is a coding wizz and a fellow adventurer!
Sophie is the genius behind the screen, writing custom code to bring Shenny’s web-designs to life. In fact, this website is developed by Sophie!
Roam Hamilton
Brand Photographer
Based in the U.K., Roam Hamilton is a photographer & videographer for creative businesses. When he isn’t taking photos/videos of events and brands, you can find him exploring gnarly mountains and moody landscapes.
He is our in-house brand photographer and took all the photos showcased on the site!
MY LIFE ON A MOODBOARD
When we’re out living life, you can find Shenny…
Exploring a new country with her fiancée, painting, hiking with her golden retriever, and daydreaming about having a Beauty and the Beast-inspired library in her house. (And enough time to read all of the books. Yes, all of them.)
“I design the way I live; fearlessly, boldly, and undoubtedly!”
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CURRENTLY WORKING ON:
Want to work with us?
You’d think brand designers care about what’s on the outside. But as creators who believe in transparency, we’re all about making what’s inside shine through.
Ready to see how we do it?